AMERICANS WANT PIZZA FOR BREAKFAST
Matt Case - September 12th
In an unexpected twist on morning meals, a recent survey reveals that 50% of Americans believe pizza should be considered a breakfast option. Over 40% of respondents said they'd choose pizza for their first meal if given the chance, with three out of five indicating they'd consume breakfast more regularly if pizza was on the menu.
The findings raise questions about the potential market for early morning pizza establishments. While fast-food chains like Burger King serve their signature items in the wee hours, major pizza chains have yet to fully embrace the breakfast demand. With such interest, could it be long before establishments like Pizza Hut begin offering morning delicacies like a Meat Lovers to kick-start the day?